Wednesday 15 June 2011

3rd Years, Mass Communication and Broadcasting Media


3rd Years, Mass Communication and Broadcasting Media

BA Programme in English Literature and Communication Studies(two main)
ENCE 8: Mass Communication and Broadcasting Media – radio
 Course Outline
Module I
RADIO
Broadcast Journalism- Broadcasting Production- Broadcasting Performance- Broadcasting style and language- Broadcasting policy-Ethics of Broadcasting

Radio as a Mass Medium- Origin, Development and Future of Radio- Important Radio services in the world- Radio in India:- All India radio services, the regional services and the local services
FM Broadcasting :- private FM Broadcasting and the shift to music, entertainment, chat and phone_ ins. 
Digital Audio Broadcasting
Important Radio programmes-News Bulletins, Documentaries, Radio Plays, Interviews, Talks, Discussions, Educational Programmes, Specific audience programmes, Music prgorammes – Radio for the urban and rural India- Radio Journalism – Radio commercials
Practical training- news bulletins, documentaries and radio plays  

Module II
Television Visual media – characteristics, principles and functions
Television as a mass medium – TV in India- TV and culture -  TV for Education
Policy on TV Broadcasting- Prasar Bharati Act- The Broadcasting Bill- Ethics of telecasting 
TV programmes – News programmes - Design – News room structure and operations- News readings- News gathering- News production – Editing – News casting
Documentaries, Interviews, Game shows, Quiz shows, Reality shows, Children’s programmes, Business programmes, Music and Dance programmes, Sports, Culture, Art , Fashion and Life Style, Soap Operas, TV commercials 
Script writing for TV- Process of scripting- Outline, visualization, shooting script- Story Board
Practical Training- Facing the camera- Gestures- Speech- Face expression- Lip movement- Stress- Intonation ect.
Module III
WEB JOURNALISM
Introduction to Online Journalism- Features and roles of Online journalism- New trends
Web writing- Web page elements, principles of web text, types of web writing, web writing techniques- Future of web journalism
Module IV
CINEMA
Development of cinema- Cinema in India- Types of films: feature films, animated films, news films, documentary films, children’s films, educational films, parallel cinema
NFDC – Film censorship
Process of film making 
Script writing- shooting- editing- sound recording- use of special effects- film appreciation
4. Reference Texts
5. Model Question Paper
(To be incorporated)

Milon Franz
Selection Grade Lecturer
Department of English
St.Xavier’s College for Women 
Aluva

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